
What’s Your ‘So Win’?
What’s Your ‘So Win’? The Power of Thought Leadership in Nike’s Super Bowl Moment As a brand fanatic, I watch the Super Bowl for the

What’s Your ‘So Win’? The Power of Thought Leadership in Nike’s Super Bowl Moment As a brand fanatic, I watch the Super Bowl for the

If you know the words, help me out here…
Yesterday, Carrie Underwood performed at the inauguration, but that’s not the main story.
The real story unfolded when technology let her down. A technical issue silenced the music, leaving her without the expected backing track.

If you’re not facing challenges, you’re doing something wrong. – Serena aka Serenity So humble, smart, authentic and inspiring. WOW. What an incredible opportunity today

Seeing Taylor Swift live in New Orleans with my daughter was more than just a concert—it was a masterclass in fearless branding and impactful thought leadership.

Who or what could you partner with that, on the surface, seems too disparate – but together, create something more powerful?

Being a identical twin has given me the power to see myself outside of myself. I can literally see myself outside of myself by observing my twin Lorrie Lee – I know what i look like, I know what I sound like and I know how I’m perceived and I know my brand as a leader.